MCE 무료 덤프문제 온라인 액세스

A company operates in multiple regions and has identified the vice president (VP) of Sales in each region as a stakeholder in the lead scoring development process. The VPs of Sales of two major regions disagree about the significance of a specific factor.
Which course of action will allow both definitions to be incorporated?

• A.Implement a global scoring model giving varied weightings to both VPs of Sales input according to the lead region
• B.Implement a global scoring model incorporating the opinion of the most experienced VP of Sales
• C.Implement a global scoring model that uses the weighted average of both of the provided scores
• D.Implement a global scoring model giving equal weighting to both VPs of Sales input regardless of the lead region

In which initiatives can a marketer use the Recipient Time Zone feature? (Choose two.)

• A.When setting the stream cadence in an engagement program stream that contains email assets and nested programs
• B.When sending a confirmation email with a trigger smart campaign in a default program
• C.When sending a newsletter email with an email program
• D.When setting the stream cadence in an engagement program stream that contains only email assets
• E.When sending an invitation email with a batch smart campaign in an event program

Which type of email can be sent without an unsubscribe link at the bottom?

• A.An autoresponder for a webinar registration
• B.An ongoing nurture for prospects
• C.A monthly newsletter for clients
• D.A trade show invitation for past attendees

A marketing manager has just completed testing the content in an engagement program and is ready to begin sending emails.
What is required to begin sending emails?

• A.The engagement program stream must be activated.
• B.Stream cadence must be set.
• C.Archived content must be shown.
• D.Engagement score must be turned on.

By completing a form on the website, a lead is indicating interest in exploring the company products and solutions and is deemed sales ready.
How can this be communicated to sales?

• A.Create a Lead Performance report for sales
• B.Use a Trigger Campaign to Send Alert
• C.Use a Trigger Campaign to Send Email
• D.Change the Lead Score for the lead